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Title : The Digital Garage Certificate In Conclusion Examination Answers - The Digital Garage
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The Digital Garage Certificate In Conclusion Examination Answers - The Digital Garage

The digital garage Certificate Final Exam Answers - The digital garage

These questions are old. 

New Google Digital Garage Exam Answers 2018

Question 1

When considering whether to accept a spider web presence for your business, which of the next is non a major factor?

    A Technology

    B Cost

    C Scope

    D How long you’ve been inwards business

Question 2

Analytics are of import for measurement the progress of your digital plan.

    A True

    B False

Question 3

What's the kickoff thing yous should make i time you're gear upwards to create your business's online presence?

    A Set upwards an e-commerce store

    B Determine your goals, too thus railroad train a invention to hit them

    C Run lots of social media campaigns

    D Install analytics software on your website

Question 4

Your website content should introduce your expertise inwards a clear, unproblematic too easy-to-understand manner.

    A True

    B False

Question 5

Which of the next does NOT contribute to goodness website usability?

    A Influenza A virus subtype H5N1 search business office for visitors to notice what they need

    B Well-organised site construction too navigation

    C Clear, easy-to-understand content for your target audience

    D Putting equally much content equally a unmarried page tin hold

Question 6

Unless you're a spider web programmer, there’s trivial yous tin make to brand your spider web pages charge faster.

    A True

    B False

Question 7

Which of these is NOT a typical characteristic of e-mail marketing tools?

    A Contact database for organising too sorting your audience into groups

    B Customisable e-mail templates

    C Pre-written content for every audience grouping on your list

    D Behaviour tracking for which recipients opened upwards the e-mail or click on links

Question 8

Personalised content is the best means to hit your e-mail marketing prospects.

    A True

    B False

Question 9

When using A/B testing for e-mail campaigns, which of the below tin yous NOT evaluate?

    A Recipients' mood when e-mail is received

    B Days of the calendar week people prefer to have emails

    C Most appealing champaign of study lines

    D Whether using photos entices to a greater extent than people to click through to the website

Question 10

The championship of your website isn’t of import to search engines.

    A True

    B False

Question 11

What is a search engine?

    A Influenza A virus subtype H5N1 digital computer programme that creates spider web pages to assist people larn virtually products too services online

    B Influenza A virus subtype H5N1 digital computer programme used past times websites to connect to people who are searching for for certain products too services

    C Influenza A virus subtype H5N1 digital tool that collects the e-mail addresses of people looking for information online

    D An online tool that searches for too identifies items corresponding to for certain keywords

Question 12

Search engines index every unmarried page on the Internet.

    A True

    B False

Question 13

What’s the kickoff pace inwards the search engine optimisation procedure for your website?

    A Off-site optimisation

    B Keyword research

    C Writing fresh content

    D Setting an promotion budget

Question 14

Unpaid search engine results based on relevance are called sponsored results.

    A True

    B False

Question 15

What are 3 fundamental considerations when evaluating keywords for search engine optimisation?

    A Competition, cohesiveness, relevance

    B Frequency, competition, relevance

    C Relevance, cohesiveness, execution

    D Frequency, execution, relevance

Question 16

Meta keywords aren't of import to search engine optimisation.

    A True

    B False

Question 17

In what means is search engine marketing (SEM) dissimilar from traditional advertising?

    A SEM tends to toll to a greater extent than than traditional ads

    B SEM broadcasts messages to equally many people equally possible

    C SEM can't endure analysed similar traditional advertising

    D SEM targets people who are searching for specific information

Question 18

When marketing your draw of piece of employment organisation locally, yous should listing your information on a diversity of online sites.

    A True

    B False

Question 19

When fine-tuning paid search ads, yous alter a broad-match keyword to a phrase-match keyword using which symbol?

    A Quotation marks

    B Apostrophes

    C Italics

    D Square brackets similar these [ ]

Question 20

Search engines create upwards one's hear the gild inwards which paid adverts appear past times using a hush-hush algorithm.

    A True

    B False

Question 21

When interpreting analytics, how does partition expose fundamental insights?

    A It helps the analytics study to collect information to a greater extent than quickly

    B It results inwards a larger sample size, which adds confidence inwards decision-making

    C It breaks an aggregate issue into its constituent parts to expose what’s happening "behind the scenes"

    D Segmentation does non inwards fact expose useful insights

Question 22

Local marketing is of import for finding the correct customers inwards your ain community.

    A True

    B False

Question 23

Which of the next online destinations offers opportunities for local advertising?

    A Directories too review sites

    B Search engines

    C Social media sites

    D All of the above

Question 24

To hit your marketing goals, it doesn't affair which social networks yous join.

    A True

    B False

Question 25

Which of the next are fundamental aspects of a social media marketing plan?

    A Focusing on what too why you’re planning to post

    B Posting during tiffin breaks

    C Sharing lots of videos because it targets a younger generation

    D Hiring an exterior consultant to deal the work

Question 26

Social media sites supply options for targeting ads or content to really specific audiences.

    A True

    B False

Question 27

When evaluating how mobile-friendly your site is, search engines volition take in which of the following?

    A Whether content is optimised for dissimilar devices

    B Fonts of a readable size

    C Size of links or buttons

    D All of the above

Question 28

When advertising on mobile search, yous should focus on shorter keywords.

    A True

    B False

Question 29

Which of the next is the most accurate analogy for a display advertising network?

    A Influenza A virus subtype H5N1 targeting selection for advertisers

    B Influenza A virus subtype H5N1 marketplace betwixt online publishers too advertisers

    C Influenza A virus subtype H5N1 payments organisation for online promotion campaigns

    D Influenza A virus subtype H5N1 targeting selection for advertisers

Question 30

Your business's mobile video ads should say viewers what yous desire them to make next.

    A True

    B False

Question 31

What’s the best means to interpret too localise your website content?

    A One linguistic communication volition arrange all audiences, thus yous don't postulate to interpret or localise

    B Ask a native speaker to write, edit too review your content 

    C Use advanced translation software

    D None of the above

Question 32

There are to a greater extent than formats available for display adverts than for search adverts.

    A True

    B False

Question 33

Which of the next is of import for ensuring display promotion campaigns back upwards your draw of piece of employment organisation goals?

    A Identifying your competitive payoff too targeting your message for your fundamental audiences

    B Getting your message inwards front end of your audience oftentimes plenty that they volition recollect yous when they're gear upwards to brand a purchase

    C Matching detail draw of piece of employment organisation goals to for certain stages of the sales funnel

    D All of the above

Question 34

To deport draw of piece of employment organisation internationally, yous should laid upwards split e-commerce sites for each country.

    A True

    B False

Question 35

What form of applied scientific discipline tin assist yous communicate too marketplace to mobile customers inwards novel markets?

    A An e-mail address for communicating amongst customers

    B Print ads too posters to post inwards your targeted areas

    C Influenza A virus subtype H5N1 mobile-friendly website or e-commerce system

    D None of the above

Question 36

Creating video content is the solely means to role video inwards your online marketing strategy.

    A True

    B False 

Question 37

Which of the next is a fundamental strategy for distributing your video content?

    A Share videos across all of your digital marketing tools, including your website, social media pages too e-mail newsletter

    B Pick i principal house to part your video content

    C Trust word-of-mouth to drive traffic to your videos

    D Send out a postcard to relevant mailing lists

Question 38

You tin house ads on video sharing sites fifty-fifty if yous don't create your ain video content.

    A True

    B False

Question 39

Which of the next are ways to promote too trade your products on an e-commerce website?

    A Recommend goods based on client behaviour

    B Promote your most pop products

    C Showcase items that may involvement shoppers

    D All of the above

Question 40

A "retargeting" promotion tin assist people discovery your website.

    A True

    B False

These questions are old. 

New Google Digital Garage Exam Answers 2018

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